Monitoring progress

Since the birth of influencer marketing, brands, businesses and experts have been in search of [...]

In 2000, more than 20 years ago, David Weinberger published his highly influential book The [...]

Measuring thought leadership is challenging. It is intangible, and it is also highly individual, for [...]

#MeToo has had several significant effects on some very important issues. On the sidelines, it [...]

Some artists’ work is instantly recognisable: Andy Warhol’s prints, for example. Van Gogh’s swirling use [...]

So you think you have a thought leadership programme. How do you know it is heading [...]

Writing is a skill like any other: it can be learnt and developed. It seems [...]