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Few of us can be entirely unaware of Marie Kondo, and her KonMari method of [...]
We are probably all used to the idea of chatbots being beneficial for customer communications. [...]
The Customer Data Platform (CDP) Institute is a vendor-neutral organisation that aims to help marketers [...]
Content management is the systems and processes used to collect, curate, publish, and update marketing [...]
The growth of podcasting started gently. There was no huge hype, no rushing to jump [...]
As content marketing becomes more ubiquitous, a few challenges are emerging. Perhaps the most compelling [...]
Influencer marketing was—like so many other ideas in the past—billed as the next big thing [...]
Move over content marketing, here comes content intelligence. Some marketers are calling it the hottest [...]
Press, analysts and now influencers? As digital platforms make it easier than ever for information [...]
Mobile is one of the biggest trends in digital marketing. B2B marketing teams have been slow [...]
A while back, we wrote about the art of creating buyer personas, and also about [...]
Connected customers have caused a seismic shift in the marketing world in recent years. And [...]
Where should you go for information when you want to know more about content marketing? [...]
We have discussed how to create buyer personas, and why you should do so. The [...]
How well do you know your customer? Not the person who last bought your product, [...]
Major customer deployments, continued Enterprise and OpenStack product investment and management team expansion are among [...]
When you’re creating content, is there any difference between standard websites and mobile? The answer [...]
Two years ago, we looked at how Logicalis was aligning for global growth. Since then, [...]
CloudSigma is one of the leading providers of Infrastructure as a Service (IaaS), based in [...]
Back in the old days, there was a clear distinction between sales and marketing. Sales [...]
SureFire Excellence works with organisations across the globe to provide rapid, robust and consistent sales [...]
Thought leadership involves communicating your ideas, consistently and often. But do all discussions have to be [...]
Henry Fellow and business analyst Katie Gove set up Trellis five years ago to address [...]
Henry Fellow, Rainmakers contributor and distinguished analyst Martin Hingley set up ITCandor three years ago [...]
Have you ever stopped to think about how you learn a new skill? Probably not. [...]
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