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The technology partner landscape is changing fast, including the incoming wave of marketplaces. As a [...]
Everflow is a partner marketing platform with a difference. It has a focus on tracking [...]
SAP is a multinational software company headquartered in Germany. It specializes in software to manage [...]
Partnership and alliance models will continue to evolve in our post-Covid and cloud-based world. Usually [...]
Partner marketing is often expected to adopt storytelling strategies of the brand and/or product marketing [...]
Wind River is a California-based software company. It provides mission-critical software, for example, for NASA, [...]
Mention open source, and the conversation will sooner or later turn to Red Hat. It [...]
It has been a busy year for global technology distributor Tech Data, which was acquired [...]
The mission of Riverbed Technology is to maximize performance and visibility for any user, network [...]
In July 2020, Microsoft cloud computing business Azure reported quarterly sales growth of 47%. We [...]
In August 2020, VIAVI Solutions, a US-based network testing, monitoring and assurance company, purchased French [...]
HERE aims to build a ‘digital representation’ of the world, using geolocation data. It provides [...]
Partnerships, ecosystems, and marketplaces are on the rise. However, talking about partnerships and creating a [...]
In November 2018, Ciena relaunched the Ciena Partner Network, featuring personalised engagement, joint planning and [...]
Agile Programmes helps MSP’s and technology vendors accelerate growth. MD Barry Turner has over 20 [...]
According to Gartner CMO Spend Survey 2019-2020, competitive insights and marketing analytics now consume over 13% [...]
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