No products in the cart.
In November 2018, Ciena relaunched the Ciena Partner Network, featuring personalised engagement, joint planning and [...]
If you need a freelancer for a project in your business, the chances are that [...]
It has been clear for some time that the world of work was changing. Talk [...]
Qualco is a fintech company with 20 years’ experience in over 30 countries. It supports debt [...]
The ‘digital divide’ between those with access to technology, and those without, is a huge [...]
Konavi is a ten-year-old digital marketing consultancy in Munich, working primarily with B2B clients. We [...]
The Future of Recruiting (Gregory Lewis Oct ’19) examined recruitment trends and concluded recruiters must [...]
Agile Programmes helps MSP’s and technology vendors accelerate growth. MD Barry Turner has over 20 [...]
In a previous article, we talked to Jon Lonsdale, MD and founder of full-service advertising [...]
The world of work is changing fast. With flexibility and adaptability at a premium, big [...]
From a sales and marketing perspective the print industry has long been associated with traditional, [...]
Since 2013, Localz has removed complexity from the last mile with mobile workforce solutions that [...]
In 2019 the average American spent $640 on subscription services. Subscriptions come in so many [...]
The way we organise work has been changing for some time. Hierarchical systems have been [...]
1 Comment
How we work is changing every day—and not just as a result of COVID-19. The [...]
We’d intended to discuss Account-Based Sales & Marketing (ABM) with Brian Allsop, MD of Fusion [...]
There have been huge changes to the way we work in recent weeks, months and [...]
Valitor is an international payment solutions company, founded as Visa Iceland in 1983 and expanded [...]
On March 13th 2020 the German government closed all businesses for an unspecified time, in [...]
Full-service agencies are advertising agencies that cover all aspects of advertising and promotion. Their death [...]
George P Johnson (GPJ) is one of the oldest brand experience agencies, founded in 1914. [...]
In a world that is increasingly digital, many companies are turning to marketplaces as a [...]
Sant’Agata di Esaro, in Cosenza in Southern Italy, is not a name usually associated with [...]
In 1918, a man called Edmund Blyth returned from the battlefields of the First World [...]
Anyone who believes that dogs and other pets are simply an add-on needs to think [...]
Collaborative marketing represents the concept of working together with other similar companies or associations to [...]
This year’s Discover Martech event took place in April as an entirely virtual (and free) [...]
A key attribute of the coronavirus pandemic has been the role of data in developing [...]
The current wave of enforced working from home is accelerating the adoption of digital tools [...]
According to Gartner CMO Spend Survey 2019-2020, competitive insights and marketing analytics now consume over 13% [...]
In Conversation: Claudia Stebbings Head of Marketing, New Business Division, The Times and The Sunday [...]
The Customer Data Platform (CDP) Institute is a vendor-neutral organisation that aims to help marketers [...]
‘War games’ are military exercises that are used to test or improve tactics and strategy [...]
Thought leadership is all about building relationships with customers and potential customers. These relationships start [...]
Do you sometimes feel that you are struggling to get your point across effectively? Do [...]
Our earlier analysis suggested that #EducationDay needs to also embrace the needs of adults. As [...]
Let’s start with a question: How hard do you find it to admit that you [...]
Back in July 2019, tech start-up WhiteHat announced it had secured $16 million in venture capitalist [...]
Content management is the systems and processes used to collect, curate, publish, and update marketing [...]
The United Nations General Assembly has proclaimed that 24th January is to be International Day [...]
Your digital footprint is the sum of your internet presence, including social media, blogs, comments, [...]
[...]
Setting goals or targets are important for improving performance. This is true as much of [...]
Businesses that understand their ecosystem—and particularly the dynamics of competition within it—are far more likely [...]
A tweetchat is a live Twitter event with questions focused around a particular topic. They [...]
Living in cities as so many of us do, it is easy to lose touch [...]
There are a number of challenges in innovating, both as a start-up and as an [...]
You may or may not be aware of the concept of Net Promoter Score, but [...]
Experiential marketing is all about creating experiences involving brands and consumers. These experiences are now [...]
A foreword is a short section at the front of a book, usually written by [...]
How can you sustain thought leadership programmes that really deliver? Beyond vanity metrics, one that [...]
New models of work and funding are changing business all around the world. Crowdsourcing in [...]
Measuring thought leadership is challenging. It is intangible, and it is also highly individual, for [...]
July 13th every year marks Embrace Your Geekness Day. The sponsors have put this day forward [...]
At school, if you studied science, you probably came across the concept of a research [...]
IFIP is the International Federation for Information Processing. By its own admission, and according to [...]
When it comes to introducing artificial intelligence (AI), there is a gulf opening up in [...]
Around the world, private medical insurance is increasingly seen as an important element of employee [...]
Three words can make a huge difference. Some would say that three-word combinations are amongst [...]
It is often said that the whole is greater than the sum of its parts. [...]
David Ogilvy, co-founder of advertising agency Ogilvy & Mathers, is the mentor I never got [...]
The growth of podcasting started gently. There was no huge hype, no rushing to jump [...]
One of the questions that we often hear is about how to identify your expertise, [...]
At any one time, there are around 50,000 clinical trials taking place worldwide. Clinical trials [...]
Sometimes you need to make an idea ‘stick’. In other words, you need people to [...]
The thought leadership ‘space’ is becoming increasingly crowded. More and more companies have come to [...]
Corporate mentoring programmes are making something of a comeback. They help to ensure that knowledge [...]
Experiential marketing is creating experiences involving brands and consumers, and it is rapidly moving into [...]
We can now communicate far faster, with far more people, than has ever been possible [...]
Suppose your local garage, which supplied your car and now deals with its ongoing maintenance, [...]
The Internet of Things and the world of luxury goods and fashion do not, on [...]
February 11 is International Day of Women and Girls in Science. Surely, you cry, we [...]
When you are organising a major external event or conference, one big question to consider [...]
It is sometimes said that everything in life is connected by six or fewer steps. [...]
There is a new advertisement that has provoked a storm of comments, both positive and [...]
HIMSS Analytics looks at the adoption and use of healthcare IT in Europe. We assessed [...]
So you’ve been asked to organise an event for your organisation? Before you can do [...]
It has always been hard to measure the impact of marketing. There is a distinct [...]
Corporate social responsibility is a bit of a difficult term. To some people, it means [...]
It has been clear for many years now that a more diverse group will make [...]
What does urban life mean at the end of the second decade of the 21st [...]
We are often asked about Gravatars, and whether they are worth having. Here is our [...]
Over the next couple of decades, artificial intelligence (AI) systems are expected to change the [...]
No one person could ever manage to organise a full-scale event on their own. Event [...]
As content marketing becomes more ubiquitous, a few challenges are emerging. Perhaps the most compelling [...]
Last weekend’s grim headlines included the funding crisis in both health and social care in [...]
Signage is often overlooked in event organisation and management, but it can be an important [...]
A speaker bureau is more or less exactly what it sounds: a list of people [...]
If you have children at primary school, you may have noticed that they are often [...]
Attendance by invitation-only events sound very exclusive. However, when the event is expected to deliver [...]
What matters in event planning and management? Perhaps the most important part of any [...]
If you have not yet heard of Medium, you may be missing out on something [...]
Medium is a publishing platform. It was set up by Evan Williams, one of the [...]
Few of us these days have the luxury of ‘being sent on a course’ when [...]
There is general agreement that the world of work is going to change enormously over [...]
#MeToo has had several significant effects on some very important issues. On the sidelines, it [...]
New ways of thinking about design can come together with expertise marketing—our preferred term for [...]
It is a simple fact that you cannot adequately publicise a major event without press [...]
Username or email address *
Password *
Remember me Log in
Lost your password?
