Tag Archives: Purple Stories
Takeaways from “The Power of Talk: Who Gets Heard and Why”
Have you ever felt like you couldn’t get a word in when talking to someone [...]
Lessons on emotional connections from Adam Driver’s Arts in the Armed Forces
Increasingly, we are becoming aware that emotional intelligence is crucial for marketers and thought [...]
How Linktree serves thought leaders
Linktree is a way to bring together a series of links that you want to [...]
Growth mindset for thought leaders: Carol Dweck’s Power of Yet
Professor Carol Dweck is a researcher at the University of Stanford who studies what she [...]
Using Myers-Briggs Type Indicators to define your thought leadership development path
One of the most important aspects of thought leadership—indeed, of any kind of leadership—is authenticity. [...]
Can Kred help you monitor progress towards greater influence?
Since the birth of influencer marketing, brands, businesses and experts have been in search of [...]
Should subject matter experts’ portfolio include Muck Rack?
Muck Rack is a PR platform, launched in June 2020. It is designed to allow [...]
Expertise driven conversations: the growth mindset edition
Remember the story of the tortoise and the hare? They agreed to a race, and [...]
Using the message triangle for greater clarity
Do you sometimes feel that you are struggling to get your point across effectively? Do [...]
Geeks, thought leaders, and ideas: the rising passion for knowing stuff
July 13th every year marks Embrace Your Geekness Day. The sponsors have put this day forward [...]
Made to Stick – the six principles of making ideas memorable
Sometimes you need to make an idea ‘stick’. In other words, you need people to [...]
How metaphors engage audiences
If you have children at primary school, you may have noticed that they are often [...]
What can Medium do for subject matter experts?
Medium is a publishing platform. It was set up by Evan Williams, one of the [...]
Recognition, repetition and reputation
Some artists’ work is instantly recognisable: Andy Warhol’s prints, for example. Van Gogh’s swirling use [...]
The 12-step thought leadership marketing program review
So you think you have a thought leadership programme. How do you know it is heading [...]
So you plan to live-tweet an event
Live tweeting is a key part of generating a buzz about an event, and crucial [...]
Comments are an important part of the conversation
Markets are conversations. Digital conversations have many similarities with in-person conversations. For sustainable relationships to [...]
Why sharing what you learn is a constructive habit
Learning can be a very personal journey. But there can also be a lot of [...]
We all need to be storytellers
In our ancestral past, one of the most valued roles in society was the storyteller. [...]
Curation enjoys increasing significance in a noisy content world
Thought leadership involves communicating your ideas, consistently and often. But do all discussions have to be [...]