Tag Archives: Purple Stories

Takeaways from “The Power of Talk: Who Gets Heard and Why”

Have you ever felt like you couldn’t get a word in when talking to someone [...]

Lessons on emotional connections from Adam Driver’s Arts in the Armed Forces

  Increasingly, we are becoming aware that emotional intelligence is crucial for marketers and thought [...]

How Linktree serves thought leaders

Linktree is a way to bring together a series of links that you want to [...]

Growth mindset for thought leaders: Carol Dweck’s Power of Yet

Professor Carol Dweck is a researcher at the University of Stanford who studies what she [...]

Using Myers-Briggs Type Indicators to define your thought leadership development path

One of the most important aspects of thought leadership—indeed, of any kind of leadership—is authenticity. [...]

Can Kred help you monitor progress towards greater influence?

Since the birth of influencer marketing, brands, businesses and experts have been in search of [...]

Should subject matter experts’ portfolio include Muck Rack?

Muck Rack is a PR platform, launched in June 2020. It is designed to allow [...]

Expertise driven conversations: the growth mindset edition

Remember the story of the tortoise and the hare? They agreed to a race, and [...]

Using the message triangle for greater clarity

Do you sometimes feel that you are struggling to get your point across effectively? Do [...]

Geeks, thought leaders, and ideas: the rising passion for knowing stuff

July 13th every year marks Embrace Your Geekness Day. The sponsors have put this day forward [...]

Made to Stick – the six principles of making ideas memorable

Sometimes you need to make an idea ‘stick’. In other words, you need people to [...]

How metaphors engage audiences

If you have children at primary school, you may have noticed that they are often [...]

What can Medium do for subject matter experts?

Medium is a publishing platform. It was set up by Evan Williams, one of the [...]

Recognition, repetition and reputation

Some artists’ work is instantly recognisable: Andy Warhol’s prints, for example. Van Gogh’s swirling use [...]

The 12-step thought leadership marketing program review

So you think you have a thought leadership programme. How do you know it is heading [...]

So you plan to live-tweet an event

Live tweeting is a key part of generating a buzz about an event, and crucial [...]

Comments are an important part of the conversation

Markets are conversations. Digital conversations have many similarities with in-person conversations. For sustainable relationships to [...]

Why sharing what you learn is a constructive habit

Learning can be a very personal journey. But there can also be a lot of [...]

We all need to be storytellers

In our ancestral past, one of the most valued roles in society was the storyteller. [...]

Curation enjoys increasing significance in a noisy content world

Thought leadership involves communicating your ideas, consistently and often. But do all discussions have to be [...]