drawMD is the flagship product of Visible Health of Austin, TX. Conceived and launched by surgical oncologists and Harvard Medical School classmates Todd Morgan and Alexander Kutikov along with technology expert John Cox, drawMD uses the iPad to enhance doctor-patient communication by offering interactive visual guides as a new tool for explaining complex issues and possible medical and surgical solutions. Physicians can select one of the detailed anatomic images or upload their own, and then sketch, stamp, or type directly on the images. The images and stamps are tailored to each specialty and allow physicians to explain treatments and procedures in a personalized, easily understood way. They can then share those images and notes with the patient and retain them as a record of the consultation. With drawMD, patients better understand conditions and procedures, while the time required for the consultation is reduced. Simple, visually-oriented consultations are more understandable for patients, and can provide the context that is used to improve and engagement and satisfaction.

App spotlight is our regular review of promising apps that will increase the quality of patient care.

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